UMSL Digital Email Design
This piece won a design contest that was held at University of Missouri-St. Louis. My fellow MBA Students, Marketing students, and I were tasked with designing an email in HubSpot to promote one of UMSL Digital’s classes. My email was picked as the winner and was sent to a list of over 5,000 subscribers. Below are the statistics from the two times it was sent out during the Covid-19 Quarantine along with the revenue it generated for the University:
Email #1
Total # of people sent to: 5,018
Total Opens: 1,211
Total Clicks: 86
Total Unsubscribes: 16Email #2 (reminder, same email design)
Total # of people sent to: 4,988
Total Opens: 1,110
Total Clicks: 67
Total Unsubscribes: 15Total Revenue Generated by the Email = $6,545